ReBeauty strengthens critical thinking, media literacy and emotional well-being among students aged 10–18 by addressing the influence of social media beauty culture. The project equips teachers with innovative pedagogical tools to discuss beauty norms, influencer marketing and digital self-image. Through evidence-based research and gamified learning, including educational escape rooms, ReBeauty promotes authenticity, resilience and responsible engagement with digital media.
ProgrammeErasmus+ KA220-SCH
Duration01/12/2026 – 31/05/2029
Total budget€250.000
Reference2026-1-ES01-KA220-SCH-000459353
About the project
(The ReBeauty Project: Enhancing Critical Thinking and Digital Awareness in the Era of Cosmetic Influencers)
Digital Education Media Literacy School Students Teachers
Objectives
- Strengthen critical thinking
Help students aged 10–18 analyse beauty content, influencer marketing and cosmetics advertising on social media.
- Equip teachers
Give teachers innovative pedagogical tools to discuss beauty norms and digital self-image.
- Promote well-being
Encourage authenticity, resilience and healthier attitudes towards beauty and self-image.
Expected results
📊
Needs Analysis Report & Policy Recommendations
Cross-national evidence from students, teachers and parents on exposure to beauty content online.
👩🏫
Teachers' Capacity-Building Programme
Creative tools and activities to deconstruct social media beauty culture.
📚
ReBeauty Curriculum
A gamified curriculum with educational escape-room activities.
💻
ReBeauty Platform
An online platform hosting interactive escape rooms.
Consortium · 6 partners
- 🇪🇸 Universidad de Zaragoza, Spain (Coordinator)
- 🇬🇷 Social Nebula, Greece
- 🇫🇮 University of Eastern Finland, Finland
- 🇮🇹 Istituto Comprensivo Libero Andreotti, Italy
- 🇪🇪 Kohtla-Järve Iidla Põhikool, Estonia
- 🇪🇸 IES Valle del Ebro, Spain
Project resources
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Outputs will appear here and automatically in the Learning Corner as the project progresses.
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